SELLER RESOURCES
The Home Selling Process
There are a lot of details to be handled when selling a home. This overview was designed to help you understand the various steps along the way.
Preparing for Sale
• Conduct comparative market analysis to establish a fair market value of your home
• Prepare and complete the listing agreement
• Recommend improvements to maximize your home's value
• Place a lock box on your property, if needed
Marketing Your Home
• Enter listing information into the MLS
• Place a For Sale sign on your property
• Notify top local agents of this new listing
• Schedule your home for office tour
• Schedule your home for MLS tour
• Distribute Just Listed flyers to your neighborhood
• Post your home information on the Internet
• Schedule and hold open houses
• Notify all potential buyers with details of listing
• Arrange showings for other agents
Communicating With You
• Contact you regularly with feedback
• Prepare and deliver regular progress reports to you
• Discuss all marketing activities with you
Coordinating Your Sale
• Pre-qualify potential buyers
• Present and discuss all offers with you
• Negotiate your transaction with the other agent
• Prepare and finalize the closing
Other Ways I Can Help
• Arrange for an agent to assist you in your relocation
• Recommend a moving company
• Provide you with a helpful moving checklist
• Recommend preferred companies for related services
What I Do for You
All real estate agents will claim they can sell your house
I promise to sell your house at the maximum price, with minimum hassle.
Selling a home successfully requires experience, time and resources.
Experience
From pinpointing an optimal asking price to writing a purchase agreement and negotiating terms of sale, real estate transactions are a science.
Time
Selling a home involves hours of open houses, phone calls and paperwork that you shouldn't have to worry about. I will take care of it all for you.
Resources
Yard signs, ads, and Internet technology. Keeping your home in front of potential buyers requires marketing 24 hours a day, 7 days a week.
What You Get
Communication
Your needs always come first. I provide the service we agree to, in the ways that work for you. Whether it is once a week, once a day, by phone, email or text message, that is how we’ll do it.
You’ll always be kept in the loop. From listing to closing, you’ll know the status of our marketing efforts, the offers on the table and the steps leading to a successful closing once an offer is accepted. We’ll agree on the communication method that works best for you.
Experience and Expertise
The complexities of your real estate transaction will be well-handled. Smoothing the way for your listing and sale, I will capably remove many potential challenges before they have the opportunity to appear.
Marketing
Your home will get the exposure it deserves. My marketing systems maximize your property’s exposure to buyers. Neighborhood tracking tools and automated buyer calling systems allow me to reach active buyers who want to know about your listing.
Pricing
Your home will be priced right, adjusted as needed, and will sell quickly. With a keen understanding of both the big picture and the very latest local and neighborhood listing and sales data, the information you need is at my fingertips.
Staging
Your home will put its best foot forward. Homes sell because of correct pricing and great presentation. I know what it takes to make the terrific first impression that will get your home sold.
Satisfaction
I’ll guarantee your satisfaction. Our relationship is dependent on meeting and exceeding your needs. We identify those needs together, and my cancellation guarantee protects your right to end our relationship if you’re disappointed.
Additional Resources:
Eight steps to selling your home
How can a real estate agent help me sell my home
How to price to sell and still make a profit
Practicing good seller's etiquette